
Research
Business Intelligence
Consumer Insights
Cultural Fluency
Strategy.
Brand Strategy
Brand Foundation
Identity
360 Planning
Creative.
Brand Systems
Visual Design
Copywriting
Content Production
Partnerships / Activations
Campaign Execution
Insights.




Campaigns.
130K
Campaigns and activations run with the system globally.
Expansion.
+88
Scaled and localized the system from 42 to 130 countries globally.
Subs.
+53M
Helping drive exponential new subscriber growth around the world.
“The team's brand and design work was ahead of its time and set Netflix up to scale the business cohesively to the rest of the world.”
Kelly Bennett
Chief Marketing Officer

Broadcast.
4.2
Nielsen Ratings share of viewership on ESPN.
Views.
3.6M
Concurrent live views on ESPN Youtube channel.
Impressions.
500M
Across combined internet and social channels.
“Free Radicals’ contribution was not just in the outstanding campaigns they led but also in the spirited, dynamic culture they nurtured within the team—inspiring creativity, elevating brand messaging to an art form, and leaving an indelible mark on both the brand and the industry.”
Christopher Mater
SVP Sports Marketing

Views.
3.9M
Over 1.3M video views in the first 24 hours of launch.
Reach.
12M
Campaign viewed across all social channels and WSL broadcasts.
Shares.
+17k
Insane viral moment, exposing the brand well beyond surf.
“Free Radicals took an insight and turned it into Quiksilver’s most viral moment in years. Griff might have not won the world title but the campaign was the most successful we’ve done.”
Nat Johnson
Global Creative Director

Watched.
8X
Increase in minutes watched of live and on-demand content
Engagement.
+15%
Average yearly increase in monthly active users.
Growth.
1.1M
Audience growth over the first two years.
“Building a media network from scratch for Activision Blizzard’s esports leagues, games, and IP was a massive undertaking, and Free Radicals was vital in creating our experiences.”
Rance Piatt
Sr Director of Product